Enhancing Employer Branding through Strategic Talent Management


The Indotronix Avani Group is proud to present this episode of our groundbreaking series, which features Meenalochani Kumar. She talks to us about how Talent Management can be strategically used to elevate Employer Brand. According to the 2023 Cerdian Executive Survey, 65% of the companies worldwide say that they plan to increase the use of contingent workforce. The 2023 Ceridian Executive Survey highlights a growing trend: 65% of global companies plan to increase their contingent workforce. This shift underscores the need for staffing suppliers to refine their branding strategies to attract top talent. Tune in to learn how to position your brand as a top choice for the best in the field.

Key Takeaways will be:

  • Talent Management and the business problems it addresses
  • Working with Talent Acquisition to build a strong employer brand
  • How should staffing companies work on conveying strong client brand
  • Working with HR teams to implement Talent initiatives effectively
  • Actionable takeaways for senior business leaders

Who will benefit from watching this video?

  • Contingent Workforce Program Managers
  • Talent Acquisition Professionals
  • HR Professionals
  • Talent Management teams
  • Leadership & Development teams
  • Staffing Suppliers
  • MSPs

About the Speaker :

Evelyn Chen

Meenalochani Kumar

Meenalochani is an HR practitioner with a conscious purpose to add value to every organization by understanding the context that she is working in, and contributing to business outcomes. Her expertise is in the areas of Executive Leadership Development, L&D, Talent and Organizational Effectiveness, Career Architecture and Culture. She has extensively used Neuroscience, Systems thinking and Transactional analysis to connect the dots while driving change, adoption and shifting mindsets needed for organizational transformation. Working with industry thought Leaders during her professional career she has shaped and redefined her thinking prowess and curiosity for deep understanding. A few organizations that she has been part of and have provided thought leadership include Northern Trust Corporation (a Fortune 500 company), Sutherland, Mahindras, Cummins and Mindtree in various internal consulting capacities. Her ability to understand people, processes, structure and organizational dynamics has helped her lead with a balance of intellect and self-awareness. She believes in continuous, interdisciplinary Learning to build expertise. She likes to bring a positive frame of mind to the workplace. She has faith in the goodness of humankind and continuously champions trust to build lasting human relationships in this digital, virtual world

Additional details:

  • Meenalochani is a pioneer in the Corporate Mentoring space in India and was a Board Member of International Mentoring Association. Was a Speaker at the CEB-Gartner- Centre for Leadership’s 25th Annual Leadership Summit in June 2019. She has been a panelist and speaker at forums such as NHRD, ISTD, eWIT, and IMA. Was on the selection panel in the Grace Hopper” Mentoring Circles” committee (2019)
  • Recognized by Femina, International ISTD, World HRD, International Women Leadership Federation, and eWIT for her Leadership
  • Masters in Science and an alumnus of XLRI
  • Insightful conversations with Thought Leaders

About :

Indotronix’s virtual fireside chat series, ‘Talent Views,’ is a must-attend event for anyone seeking to gain valuable insights and knowledge from innovators and thought leaders in the Talent space. With every episode featuring a live conversation with top practitioners in procurement, MSPs, staffing, DE&I, and more, you can expect an immersive and engaging experience that will undoubtedly leave you better equipped to succeed in talent management.